ADCI

ART DIRECTION
MOTION GRAPHICS

ADCI

ART DIRECTION
MOTION GRAPHICS

ADCI

ART DIRECTION
MOTION GRAPHICS

GIOVANI LEONI

GIOVANI

LEONI

Client: ADCI

role: motion graphic designer, ART DIRECTOR

year: 2025


CREDITS

production agency: SINCROMIE

Creative Director: ANTONIO SORACI

Animation & ANIMATION: Lorenzo Colamonico

PROJECT MANAGER: CATERINA MITTIGA

In 2025, I created the opening video for the prestigious advertising creativity competition Giovani Leoni, organized by ADCI (Art Directors Club Italia).

Winning this competition grants a spot in the international Cannes Lions competition.


Starting from the shapes of the logo, I created an animation inspired by ancient cave paintings, in order to depict the world of the savannah in an original and slightly mystical way. The result is a logo reveal that tells the story and conveys the imagery behind the competition, reinvented in an original way each year.

I'm always open to new

collaborations, just say hi.

I'm always open to new

collaborations, just say hi.

LORENTSO

©2026

@WORLD

4:28:42 PM

LORENTSO

©2026

4:28:42 PM

LORENTSO

©2026

4:28:42 PM